Software: Grade.us

Category: Review Management & Online Reputation Platform

Primary Use: Review generation, monitoring, and reputation marketing

Developer: Grade.us (now part of Traject)

Starting Price: Plans typically start from approximately $110/month (pricing may vary by location and features)

Free Trial/Plan: Free trial available

Platform: Web-based (cloud)

Official Website: grade.us

Grade.us is a cloud-based online reputation management platform designed to help businesses generate customer reviews, monitor feedback, and improve online visibility across review sites. The platform is structured for agencies and multi-location businesses managing reputation at scale.


What Is Grade.us?

Grade.us is a SaaS reputation management tool launched to support businesses seeking to increase positive reviews and manage online feedback. It enables automated review request campaigns and centralizes review monitoring in one dashboard.

The platform allows businesses to request feedback via email or SMS and directs satisfied customers to leave reviews on public platforms. Negative feedback can be captured privately through internal surveys.

Grade.us operates entirely online and does not require installation.


Who Uses Grade.us?

Grade.us is commonly used by digital marketing agencies, franchises, local businesses, healthcare providers, legal firms, and multi-location brands. It is particularly suited for agencies managing reputation services for multiple clients.

Agencies use Grade.us to create branded reputation dashboards for clients. Local businesses use it to improve review ratings and increase visibility on search platforms.


Core Features

Grade.us provides automated review request campaigns that can be triggered via email or SMS. Businesses can customize messaging and timing to encourage customer participation.

The platform includes review monitoring tools that track new reviews across supported platforms. Notifications are sent when new feedback is posted.

Private feedback funnels allow businesses to collect customer responses before directing them to public review platforms. This helps identify service issues internally.

White-label dashboards are available in agency-focused plans, allowing agencies to present branded reporting portals to clients.

Reputation marketing widgets can be embedded on websites to display selected positive reviews.

Analytics dashboards provide metrics such as review volume, average rating trends, and campaign performance.


Integrations and Compatibility

Grade.us integrates with major review platforms and local directories. It supports integration with CRM systems and business management software.

API access may be available in certain plans for advanced integration. The platform is accessible through modern web browsers.

Zapier integration may be supported for extended workflow automation.


Pricing Structure

Grade.us offers tiered pricing based on the number of business locations and feature access. Entry-level plans typically start at approximately $110 per month, with pricing increasing for additional locations and white-label features.

Agency plans include expanded location management and branded reporting tools. Enterprise pricing may be available for large-scale deployments.

Billing is available monthly or annually, with discounted pricing often offered for annual subscriptions.


Advantages and Limitations

Grade.us provides structured review generation campaigns and white-label capabilities for agencies. Its feedback funnel approach supports reputation management workflows.

However, pricing may be higher for small single-location businesses. Advanced marketing automation features beyond review management may require separate tools. Feature availability varies by plan.


Alternatives to Grade.us

Several platforms provide similar reputation management functionality. Birdeye supports review monitoring and messaging tools. Podium offers SMS-based review requests and payments. Trustpilot focuses on customer review collection and display. Yext provides local listing and review management solutions.

Each alternative differs in pricing structure, messaging features, and enterprise scalability.


Frequently Asked Questions

What does Grade.us do?

Grade.us is a reputation management platform that helps businesses generate and monitor online reviews.

Is Grade.us cloud-based?

Yes. Grade.us operates as a web-based SaaS platform.

Does Grade.us support SMS review requests?

Yes. SMS and email review campaigns are supported.

Can agencies use Grade.us for multiple clients?

Yes. Agency-focused plans include multi-location management and white-label dashboards.

Who typically uses Grade.us?

Agencies, franchises, and local businesses commonly use the platform.


Key Takeaways

Grade.us is a cloud-based reputation management platform designed to support automated review generation, monitoring, and marketing. It includes SMS and email campaigns, white-label dashboards, and analytics reporting. Pricing typically begins at approximately $110 per month and scales based on the number of locations and feature access.