Software Overview

Software: Majestic

Category: SEO Backlink Analysis Software

Primary Use: Backlink intelligence and link profile analysis

Developer: Majestic

Starting Price: From about $49.99/month

Free Trial/Plan: Free registration available

Platform: Web-based (cloud)

Official Website: majestic.com

Majestic is a cloud-based SEO platform focused primarily on backlink analysis and link intelligence. The software provides tools for examining inbound links, evaluating link quality, and analyzing competitor backlink profiles to support search engine optimization workflows.

What Is Majestic?

Majestic is an SEO software platform designed to map and analyze the web’s link structure. The company has been operating since 2004 and maintains a large commercial link intelligence database used for backlink research and competitive analysis. 

The platform focuses heavily on link data rather than offering a full all-in-one SEO suite. Users typically rely on Majestic to understand where backlinks originate, evaluate link authority, and monitor changes in link profiles over time. 

Majestic operates through a browser-based interface and provides both standard reports and API access for organizations that need to integrate link data into custom workflows.

Who Uses Majestic?

Common User Groups

Majestic is used by professionals working in search and digital marketing, including:

  • SEO specialists
  • Digital marketing agencies
  • Affiliate marketers
  • Online publishers
  • SaaS marketing teams
  • Reputation management professionals

The platform’s link intelligence data is commonly used for link building, competitor analysis, and website authority research. 

Typical Use Cases

Backlink profile analysis

Users review inbound links pointing to their websites or competitor domains.

Link building research

Marketing teams identify potential link opportunities based on competitor data.

Competitor SEO analysis

Organizations compare backlink strength between domains.

Historical link monitoring

The platform’s historic index allows tracking of backlink growth over time.

Core Features

Site Explorer

What it does:

Site Explorer analyzes the backlink profile of a domain, subdomain, or URL.

How users typically use it:

Users enter a website to view referring domains, backlinks, anchor text, and link metrics.

Key capabilities:

  • Backlink overview reports
  • Referring domain analysis
  • Anchor text distribution
  • Link growth trends
  • Top pages by backlinks

Site Explorer is one of the primary tools within the Majestic platform.

Trust Flow and Citation Flow

What it does:

Majestic provides proprietary metrics designed to evaluate link quality and quantity.

How users typically use it:

Marketers review these scores to assess the strength of backlink profiles.

Key capabilities:

  • Trust Flow (link quality indicator)
  • Citation Flow (link quantity indicator)
  • Topical Trust Flow categories
  • Historical flow metrics

These metrics are commonly used to compare domain authority across websites. 

Backlink History

What it does:

Backlink History tracks how many backlinks a site has gained or lost over time.

How users typically use it:

Users monitor link acquisition trends and identify spikes or declines.

Key capabilities:

  • Historical backlink charts
  • Referring domain trends
  • Link growth visualization
  • Fresh vs historic index comparison

This feature supports long-term SEO monitoring.

Clique Hunter

What it does:

Clique Hunter identifies websites that link to multiple competitors.

How users typically use it:

Marketers use the report to discover potential link building targets.

Key capabilities:

  • Competitor overlap analysis
  • Link opportunity discovery
  • Multi-domain comparison
  • Exportable reports

Clique Hunter is often used during outreach research workflows.

Keyword Checker and Search Tools

What it does:

Majestic includes limited keyword research and search functionality.

How users typically use it:

Users analyze keyword data alongside backlink information.

Key capabilities:

  • Keyword Checker
  • Search Explorer
  • Related site discovery
  • Keyword data insights

The platform’s keyword tools are generally secondary to its link analysis focus.

API and Developer Access

What it does:

Majestic offers an API for accessing its link database programmatically.

How users typically use it:

Agencies and developers integrate backlink data into internal dashboards or tools.

Key capabilities:

  • REST API access
  • Bulk data retrieval
  • Custom app development support
  • Multiple API key management

The API is typically included in higher-tier plans. 

Integrations and Compatibility

Native Integrations

Majestic data can be used alongside various SEO and marketing tools. Integration methods include:

  • Direct exports
  • API connections
  • Third-party connectors

Exact integrations may vary by subscription level.

Platform Availability

  • Cloud-based web application
  • Accessible via modern browsers
  • No desktop installation required
  • API available for custom environments

Majestic is primarily delivered as a SaaS platform.

Pricing Structure

(Pricing may change — verify on the official site.)

Majestic offers tiered subscription plans based on data usage and feature access.

Lite Plan — about $49.99/month

Includes:

  • Fresh Index access
  • Basic backlink analysis
  • Trust Flow and Citation Flow
  • Limited analysis units
  • One user license

This plan is positioned for smaller websites and individual users. 

Pro Plan — about $99.99/month

Includes everything in Lite, plus:

  • Historic Index access
  • Increased analysis limits
  • Raw data exports
  • Clique Hunter
  • Custom reports
  • Extended backlink data

The Pro plan is commonly used by agencies and consultants. 

API Plan — about $399.99/month

Includes:

  • Full API access
  • Higher data limits
  • Multiple users
  • Custom monthly data volumes
  • OpenApps creation

This tier is intended for developers and data-intensive workflows. 

Free Access

Majestic offers free account registration with limited functionality and sample searches available.

Billing Options

  • Monthly subscriptions
  • Annual payment discounts
  • Credit card, debit card, and PayPal supported for recurring plans. 

Advantages and Limitations

Notable Advantages

  • Large commercial backlink database
  • Proprietary link quality metrics
  • Historical backlink tracking
  • API availability
  • Specialized focus on link intelligence

Potential Limitations

  • Limited all-in-one SEO functionality
  • Advanced data tied to higher plans
  • Keyword features less extensive than backlink tools
  • Interface and workflows primarily centered on link analysis

Alternatives to Majestic

Several SEO platforms provide overlapping functionality.

Ahrefs

Offers backlink analysis combined with keyword research and site audits.

SEMrush

Provides a broader digital marketing toolkit including PPC and content tools.

Moz Pro

Includes domain authority metrics and SEO campaign tracking.

These tools serve similar audiences but may differ in feature scope and focus.

Frequently Asked Questions

What does Majestic do?

Majestic is an SEO platform that analyzes backlinks and provides link intelligence data.

Is Majestic cloud-based?

Yes. It operates as a web-based SaaS application.

Does Majestic have a free plan?

Majestic offers free account registration with limited functionality.

What is Trust Flow in Majestic?

Trust Flow is a proprietary metric that estimates the quality of backlinks pointing to a website.

Who typically uses Majestic?

SEO professionals, agencies, and digital marketers commonly use the platform.

Key Takeaways

Majestic is a cloud-based SEO tool specializing in backlink intelligence and link profile analysis. The platform provides tools such as Site Explorer, Trust Flow metrics, Clique Hunter, and historical backlink tracking. It is primarily used by SEO professionals and digital marketers for link research and competitor analysis. Pricing begins at approximately $49.99 per month, with expanded data access and API functionality available in higher-tier plans.