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Software: Simplified
Category: AI Content Creation & Design Platform
Primary Use: AI writing, graphic design, video editing, and social media management
Developer: Simplified
Starting Price: Free plan available; paid plans typically start around $12–$29/month (pricing varies by features and seats)
Free Trial/Plan: Free plan available
Platform: Web-based (cloud)
Official Website: simplified.com
Simplified is a cloud-based all-in-one content creation platform designed to combine AI writing, graphic design, video editing, and social media management in a single workspace. The platform focuses on team collaboration and multi-format content production.
What Is Simplified?
Simplified is a SaaS creative platform launched in 2020. It integrates AI-powered copywriting tools with visual design and video editing features.
The platform allows users to generate text content, design graphics, edit short-form videos, and schedule social media posts from one dashboard.
Simplified operates entirely online and supports collaborative team workflows.
Who Uses Simplified?
Simplified is commonly used by marketers, social media managers, ecommerce brands, startups, agencies, and small businesses. It is particularly suited for teams producing multi-channel marketing content.
Marketing teams use Simplified to create campaigns. Social media managers use it to design posts and schedule content. Ecommerce brands use it for promotional visuals and product copy.
Core Features
Simplified provides AI-powered content generation for blog posts, ads, emails, and social media captions.
Graphic design tools include templates for social posts, presentations, and marketing materials.
Video editing tools support short-form content creation with templates and transitions.
Background removal and image editing tools assist with visual content refinement.
Social media scheduling tools allow publishing posts to supported platforms.
Brand kit functionality centralizes logos, fonts, and color palettes.
Collaboration tools support shared workspaces and approval workflows.
Content calendar features manage publishing schedules.
Multilingual support enables content generation in multiple languages.
Integrations and Compatibility
Simplified integrates with social media platforms for direct scheduling in supported plans.
Export functionality allows downloading graphics and videos in standard formats.
API access may be available in higher-tier or enterprise plans.
The platform operates via web-based dashboards and cloud infrastructure.
Pricing Structure
Simplified offers a free plan with limited usage and branding.
Paid plans typically start at approximately $12–$29 per month and increase based on AI word limits, storage, team seats, and advanced features.
Higher-tier plans may include expanded collaboration tools, priority support, and advanced scheduling features.
Billing is available monthly or annually, with annual subscriptions often providing discounted pricing.
Advantages and Limitations
Simplified combines AI writing, design, video editing, and scheduling tools in one platform. Its collaborative workspace supports team-based marketing workflows.
However, feature limits vary by plan. Advanced creative control may be more limited compared to specialized design or video editing tools. AI usage caps apply in lower-tier plans.
Alternatives to Simplified
Several platforms provide similar all-in-one content functionality. Canva offers design and social scheduling tools. Jasper focuses on AI content generation. Copy.ai supports marketing copy templates. Adobe Express provides design and short-form video editing features.
Each alternative differs in pricing structure, AI depth, and creative tool capabilities.
Frequently Asked Questions
What does Simplified do?
Simplified is an all-in-one AI content creation platform that includes writing, design, video editing, and social scheduling tools.
Is Simplified cloud-based?
Yes. Simplified operates as a web-based SaaS platform.
Does Simplified offer a free plan?
Yes. A limited free plan is available.
Who typically uses Simplified?
Marketing teams, social media managers, and small businesses commonly use the platform.
Key Takeaways
Simplified is a cloud-based AI content creation and design platform designed for multi-format marketing production. It includes AI writing tools, graphic design templates, video editing features, brand kit management, collaboration tools, and social media scheduling in supported plans. Pricing begins with a free plan and paid subscriptions typically start at approximately $12–$29 per month, scaling based on usage and feature access.